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RULE OF 3
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    Bringing Clarity to the Pursuit of Doing Good

    ImpactAssets is a pioneer supporting investors seeking to drive environmental and social change. The organization needed to clearly define its mission and to reflect it across a redesigned website. From strategy and messaging to the new site, RO3 defined a new “partner in purpose.”

    YOUR PARTNER IN PURPOSE

    The ImpactAssets site is both dynamic and assertive, projecting the leadership ImpactAssets brings to a rapidly growing category.

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    “Rule of Three embraced the challenge of helping us build our strategic plane while flying it, and finding a stunningly fresh look and feel to project our mission outward to the world.”

    Amy Bennett, Chief Marketing Officer

    MAKING A LEGACY MARK MEAN MORE

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    RO3 took the ImpactAssets lotus mark and gave it new meaning—
    communicating how and where the brand partners with impact investors.

    INSTITUTIONAL INVESTING WEBSITE.

    When ImpactAssets needs to create an entity dedicated to serving institutional investors, RO3 created new companion identity and website in a matter of weeks.
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    Original ImpactAssets logo and the companion logo for the new institutional division. RO3 created a new companion identity system and website in a matter of weeks.